Web Design Principles That Promote Exceptional User Experience

by CCB Today | Thursday, Dec 1, 2016 | 389 views

Web Designer in Salt Lake CityWeb design trends may come and go, but there are some techniques that have remained useful over the years. To keep your website relevant to your target audience for as long as it is online, here are some web design principles that you might want to remember.

Easy-to-Scan Content

Making your site easy to scan can make a difference in providing an excellent user experience. According to a Salt Lake City web design expert, the average Internet user tends to skim through a site’s content instead of reading everything. The trick here is to keep paragraphs to a minimal length and using elements such as of headings, sub-headings, and bullets to break up text and make it easier for readers to find what they need.

Mobile-Friendly Design

Apart from keeping it user-friendly, your website should look good and function properly across all types of mobile devices. To do this, you have two basic options: create a responsive design or an adaptive one.

Websites with a responsive design use CSS (Cascading Style Sheets) technology, allowing them to auto-adjust and display properly on any device. On the other hand, adaptive websites detect and identify the type of device a visitor is using, before generating a page that matches that device’s capabilities. In choosing the best approach, think about your target audience and what devices they likely use to access your site.

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Ultimately, one of the best ways to improve the user experience is to make your website easy to navigate. Visitors should be able to find the information they are looking for as quickly as possible. To do this, make sure that the navigation is clear and obvious, and any page should be reachable with only two clicks from the home page. If you have a larger site with a good number of pages, having a sitemap can help make navigation easier for your site users.

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